This booklet, our second completed for the AYO, forms a key role in the organisation’s annual recruitment drive. Driven by a youthful and energetic spirit, but delivered with a sense of refinement and sophistication, the design reflects the unique alchemy of the AYO.
A detailed and exhaustive production stage culminated in a punishing photographic shoot conducted over a single frantic day. The outcome, a series of studiously art directed images, then became the central elements in a 28 page booklet aimed at both aspiring musicians and their parents.
